Bangkok, Thailand, 7 June 2017 – Scheduled to take place from 7-9 September 2017 at Halls 5-6, IMPACT Exhibition and Convention Center and IMPACT Lakeside Muang Thong Thani, SIMA ASEAN Thailand 2017 is the most established international trade show for agricultural and food-processing suppliers in ASEAN. IMPACT Exhibition Management Co., Ltd. (“IMPACT”) has organised many local and international event preludes, gathering farmers and trade professionals, to discuss the challenges and opportunities in agriculture. The show receives tremendous support from leading industry associations, cementing its position as one of the most effective business platform for the industry.

Key players gathered to discuss boosting rice export quality from Myanmar

‘Advanced farming technology for sustainable development in ASEAN’ was the topic at the recent forum at Union of Myanmar Federation of Chambers of Commerce and Industry. Key industry players gathered on 25 May 2017 to discuss how to boost rice export quality from Myanmar.

Mr. U Aung Myint, member of Myanmar Rice Federation, said “The demand by consumers for better quality rice has increased and Myanmar is trying to become a major rice exporter. This has led to much pressure on producers and processors, to produce better quality rice.”

Mr. Sarit Yongsiri,Thai Rice Mills Association, said “There are three main requirements to produce good quality milled rice -good quality raw material: the starting quality of the paddy should be good, with the right moisture at around 14 percent; state of the art equipment: the rice mill should be clean and well maintained; and operation skills: the mill should be operated by skilled operators. If any of these requirements are not met, milling will result in poor quality rice.”

Showcase of technologies to increase quality and pricing of domestic cassava in Thailand

From 17 to 19 May 2017, Rakbankerd Co.,Ltd. and IMPACT, held an Innovative Live Demonstration Roadshow, at Don Chang Sub-district, Mueang Khon Kaen District, Khon Kaen Province.

The government has initiated new measures to increase the pricing of domestic cassava root prices; one of which is by setting minimum export price for tapioca products. It aims to improve farmer’s lives and to encourage them to apply technology, to increase productivity.

Miss Supharat Bencharongkul, Deputy COO of Rakbankerd Co., Ltd,said

This local event gathered almost 200 farmers and professionals, who tried their hands on the new and innovative machines of K.K. Kasetkollakarn Banpong, as well as that is the Rotary Tiller, Ripper Sub-Soiler and Cassava Planter.


Ms. Ajjima Roysri, Project Manager, IMPACT, said “SIMA ASEAN 2017 is ready to host 5,000 farmers across Thailand, to experience the Outdoor Demonstration Area, which consist three main crops – cassava, rice and sugarcane. This gives the visitors the opportunity to see the leading brands live in action, and feel drive of their agriculture machinery on real terrain.”


SIMA ASEAN Thailand 2017

SIMA ASEAN Thailand 2017 SIMA ASEAN Thailand 2017 presents great opportunities for the agriculture sector to enter the ‘Thailand 4.0’ era. Visitors can experience the latest agricultural innovation and technology from local and international sources. The show will be held from September 7-9, 2017 at Hall 5-6, IMPACT Exhibition and Convention Center and IMPACT Lakeside Muang Thong Thani. To get your visitor badge, please visit to


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