Bangkok, Thailand, 2 August 2017 – IMPACT Exhibition Management Co., Ltd. (“IMPACT”), COMEXPOSIUM and Union des Industriels de I’Agro eqyuipment (“AXEMA”) from France AXEMA, join forces with the Ministry of Agriculture and Cooperatives and Kasetsart University to announce their readiness to hold SIMA ASEAN Thailand 2017 –ASEAN’s largest all-in-one platform for agribusiness. The third edition aims to be the most effective platform to help the agriculture industry to be sustainable by using innovations and advanced technology that suit the demands of the region, as well as to raise the bar of the local produce to meet international standards.

20-year strategy of the Ministry of Agriculture and Cooperatives in line with the Thailand 4.0 era.

Dr. Waraporn Prompoj, Deputy Director-General of Department of Agriculture, Ministry of Agriculture and Cooperatives said “This year, the Ministry of Agriculture and Cooperatives drives the 20-year strategy to be in line with the Thailand 4.0 era. The ministry is pleased to be the co-organiser of SIMA ASEAN Thailand 2017. Outstanding researches and agro-innovations have been collected from the Department of Agriculture to be exhibited at the fair. The innovations and researches include an automatic fertilizer dispenser; research on high protein soybean varieties; research to study a new variety of potato; research on microbial pesticides; a study on organic fertilizer obtained from aerated compost; and innovations in harvesting. A seminar -Thai Agricultural Innovations Driving Thailand to 4.0 Era, will also be held to
improve the capability of the Thai farmers to increase the yield as well as expand their business network in the international arena. SIMA ASEAN Thailand is definitely the platform to exchange ideas and technology to develop domestic agriculture and better enable us to reach the Agriculture 4.0 era.”

Facilitating countries’ access to global markets

Mr. Sajid Huseni, Assistant Director, Trade Exhibition Department, IMPACT Exhibition Management Co., Ltd declared that “SIMA ASEAN Thailand 2017 focuses on machines, technologies and innovations that are best suited for the agricultural practices and environment in Thailand and the ASEAN region. This year’s highlights include a demonstration plot – the only place where the best agricultural machinery is being displayed and used in live demonstrations, as well as a drone pavilion and workshop, where experts will exhibit agricultural drones and give insights. More than 400 brands from over 20 countries in the world will take part in this event. Moreover, national pavilions from several countries, including China, Japan and Turkey, will help increase economic cooperation and improve the agricultural industry in ASEAN, facilitating countries’ access to global markets.”

Kasetsart University’s first ever participation in SIMA ASEAN 2017

Asst. Prof. Ratchot Chompunich, Acting Vice President for Strategic Development and Organizational Communication, Kasetsart University, spoke about the university’s first ever participation in SIMA ASEAN 2017. “Kasetsart University has been awarded the government’s trust to lead the development of the agro-food cluster and bio-technologies. Agro-machinery is no doubt part of this development and will further boost agricultural production. Therefore, SIMA ASEAN will serve as a channel to spread knowledge and innovations to connect with agricultural networks countrywide

“At this year’s event, the university will exhibit the latest agricultural technologies in order to support and develop the Thai agricultural sector’s production to be on par with global standards. The Mini Kaset Fair will be a special zone at IMPACT Lakeside Muang Thong Thani where processed agricultural products, as well as seeds and flowers, will be exhibited and sold. Academic seminars conducted by experts will also be held”, he added.

Strengthening Thailand’s leading regional position as a center for the agricultural industry


Mrs. Jaruwan Suwannasart, Director of Exhibitions and Events, Thailand Convention and Exhibition Bureau (TCEB) said that “TCEB delighted to be one of the main supporters of SIMA ASEAN Thailand 2017 our mission is to promote and develop the MICE industry. This year, TCEB had selected SIMA ASEAN Thailand 2017 as one of the ASEAN Rising Trade Show (ART) campaign under food and agriculture sector for the 2nd consecutive years. We expected that the show would attract over 20,000 MICE travelers including visitors and exhibitors from domestic & international and generate around 160 million baht to Thai economy from direct spending of international trade participants which motivate Thailand’s economy to greater development and set to be an agriculture hub in ASEAN”.

SIMA ASEAN Thailand 2017

SIMA ASEAN Thailand 2017 will be held for the 3rd consecutive year between 7-9 September 2017 at Hall 5 and 6, IMPACT Exhibition and Convention Center and IMPACT Lakeside Muang Thong Thani. It is the result of the cooperation between IMPACT Exhibition Management Co., Ltd, COMEXPOSIUM and the French-based AXEMA. The exhibition will feature innovations, the latest technologies, machineries and tools for the agricultural sector in Thailand and the region. For further information and news, please visit SIMA ASEAN Thailand 2017 website at


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